South Africans have established a strong presence around Wimbledon, affectionately known as the 'Biltong Belt,' creating a sense of familiarity and community.
The area offers a variety of South African-themed establishments, such as pubs and specialty grocers, catering to the diaspora's needs.
Visitors and expats alike find Wimbledon to be a comforting space during The Championships, with this year bringing forth a special focus on the tournament's culinary history.
Wimbledon's renowned association with strawberries, highlighted by The Strawberry Collection merchandising boom, dates back to the 19th century when the fruit symbolized luxury and refinement.
Beyond strawberries, Wimbledon's food offerings have evolved over time, incorporating diverse culinary influences to cater to the diverse tastes of attendees.





